AI customer service for retail stores

Every storefront answered. Every location found.

Whether you run one shop or twenty, Lumi answers each store’s phones and website chat with that store’s hours, stock and policies. SEO + AI Search gets every location found on Google, in the map pack and in AI answers.

  • Single or multi-location
  • Multiple numbers per store
  • Website chat
  • Site + local SEO
  • AI search optimization, free

What it looks like for your store

Why retailers use it

01

Every storefront answered

Hours, directions, returns, “do you have it in stock?” Lumi answers the calls your floor staff can't get to, so nobody is pulled off a customer standing in front of them.

02

One store or many

Start with a single shop. Add locations as you grow, each with its own number, hours, greeting and routing, all in one dashboard.

03

On the phone and on your site

The same agent answers your phone lines and a chat widget on your website, from the same store details.

04

Found before they visit

Website and local SEO put each store in Google's map pack and search results, and AI search optimization gets you named in ChatGPT and AI Overviews.

Done For You, Included

Most Platforms Hand You A Login. We Hand You A Finished System.

You don’t configure anything. Our team builds it, tests it and keeps it running, and it’s part of the price, not an add-on.

01

We Set It Up

We load your services, prices and hours, connect your calendar and set up your number. Setup is free on every phone plan.

02

We Test It First

Every agent is tested against real scenarios before a single customer hears it.

03

We Keep It Running

Each phone plan includes 2 to 8 hours of platform care from our team every month.

04

You Approve, We Publish

SEO fixes and articles are drafted for you. Nothing goes live on your site until you say so.

Storefront customer service

The questions your floor staff answer all day

Answered by Lumi on the phone, around the clock, from your own store details.

Hours, directions and parking

Store hours, holiday hours, where to park and how to find you, read from your own website so the answer stays current.

Product and stock questions

Connect a Shopify or WooCommerce catalog and Lumi can confirm what you carry, what it costs and whether it's in stock.

Returns and store policies

Returns, exchanges, layaway, gift cards: answered from the policies you publish, the same way every time.

Online order lookups

Selling online too? Lumi looks up the real order in Shopify or WooCommerce and reads back the status and tracking.

Hands off to your team

When a caller needs a person, Lumi transfers the call or takes the details and logs a callback ticket in your queue.

Every word on record

Every call and chat lands in your dashboard with a transcript, so you know what each store's customers are asking.

Built for one shop or many

Optimized for a single location or a whole chain

Start with the store you have. Every piece scales by location, so the tenth store is set up the same way as the first.

Single location

One store, fully covered

  • A local AI phone number (Starter includes 1)
  • Your hours, greeting and store policies
  • Website chat widget as an add-on
  • Local SEO for your location, $495/mo

Multi-location

Every storefront, one account

  • Each store gets its own number, hours, greeting and routing ($30/mo per extra location)
  • Multiple numbers per storefront ($20/mo per extra line)
  • Every store's calls and chats in one dashboard
  • Full SEO + AI Search for your website and every location, $400/mo per extra location

Franchise or large group? See Enterprise

Website Chat Widget

Answer shoppers on your website, too

Plenty of customers check your site before they visit. The website widget puts the same agent in a chat bubble there, answering hours, stock and policy questions for each store.

Questions answered before the trip

Shoppers check hours, stock and policies on your site without calling, and show up knowing you have what they need.

The same answers as your phone line

The widget and your phone agent share the same store details, so a customer hears the same thing either way.

Logged with everything else

Every chat lands in your dashboard next to your calls, with the full transcript.

Add it to any phone plan for $40/month.

The chat widget on your website

Pair It With SEO + AI Search

Get every location found: on Google, on the map and in AI answers

Shoppers search before they drive. Full SEO + AI Search covers your website and each store's local rankings in one plan, and adding a store costs less than buying Local SEO for it on its own.

  • Site SEO: weekly audits, technical checks and fixes drafted for your approval
  • Local SEO for each store: map pack rankings and a geo grid around every location
  • Competitor tracking for each store's own market
  • AI search optimization for ChatGPT and Google's AI Overviews, included free

SEO + AI Search is its own subscription. Run it alongside your phone plan or on its own.

Recommended For Retail Stores

Full SEO + AI Search

$2,400 / month

Includes 1 location, then $400/mo per extra location

Complete website, local and AI-search visibility in one package.

  • Everything in Website SEO + AI Search
  • Everything in Local SEO for one location
  • More locations at $400/mo each
  • One combined monthly report
See SEO + AI Search

Other Options

  • Website SEO + AI Search$1,995/mo
  • Local SEO$495/location/mo
Included Free

AI Search Optimization for ChatGPT and Google’s AI Overviews comes with every website SEO plan. Many agencies sell it as a separate, expensive retainer. We don’t charge for it at all.

Pair It With LumiLink Loyalty

Sell online on Shopify? Bring those customers back too

If your stores have a Shopify shop, LumiLink Loyalty rewards every online order and reaches lapsed customers before they go elsewhere.

  • Points and VIP tiers your regulars can see on every product page
  • Win-back emails with a single-use offer when a regular goes quiet
  • Birthday rewards and referrals that bring friends in
  • Your current members carried over from your old app

LumiLink Loyalty is a Shopify app on its own plan. Run it alongside any LumiLink product or on its own.

For Shopify Stores
  • Core

    $99/mo

    Points, VIP tiers, referrals and Klaviyo, up to 1,500 orders a month

  • Growth

    $149/mo

    Core plus win-back emails, upsells and measured results, up to 5,000 orders a month

No overage fees. Managed from your Shopify admin.

Automate The Repetitive. Escalate What Matters.

Fast Answers. Real People When It Counts.

Most calls are the same handful of questions, and Lumi settles them in under 2 minutes — which is exactly how long your customer wants to spend on the phone. Anything that needs judgement goes to a person instead of going in circles.

Most store calls are an hours or stock question that takes under a minute. The cap exists for the call that has gone wrong: a disputed return belongs with your staff, and Lumi hands it over rather than talking in circles.

Pricing

What You Pay, And Where The Limits Are

The same phone plans as everywhere else, with extra numbers and locations as add-ons when you need them. Every plan comes with a set number of calls and no setup fee.

Starter

$180/month

Setup Is On Us — $0

  • About 65 calls a month (100 minutes)
  • 1 local phone number
  • 24/7 answering and booking
  • Website knowledge sync
  • Callback ticket portal
  • 2 hours of platform care per month
Get Started

Growth

Most Popular

$280/month

Setup Is On Us — $0

  • About 165 calls a month (250 minutes)
  • Advanced transfers
  • 4 hours of platform care per month
  • Everything in Starter
Get Started

Scale

$450/month

Setup Is On Us — $0

  • About 400 calls a month (600 minutes)
  • 2 local phone numbers
  • Advanced routing
  • 8 hours of platform care per month
Get Started

Enterprise / White Label

White-label branding, custom limits, and a dedicated line to us. Priced per organisation.

White-label branding for your customers · Custom minute allowances and phone numbers · Dedicated onboarding and support · Everything in Scale

Contact Us

Questions

What retailers ask

Is this for one store or a chain?
Both. A single shop gets a local number, its own hours and policies, and Local SEO for its one location. A multi-location retailer adds each store as a location with its own number, hours, greeting and routing, and sees every store in one dashboard.
Can one store have more than one number?
Yes. Add another AI phone line to any store for $20/mo, for a returns desk, a pickup line, a department or a campaign. Scale includes two numbers.
How do I add more locations?
Each extra store is an add-on at $30/mo on your phone plan, with its own number, hours, greeting and routing. Large groups and franchises can talk to us about Enterprise.
Can it check what's in stock?
If your catalog lives in Shopify or WooCommerce, yes: we sync it and Lumi answers from it. If it doesn't, Lumi answers from your website and policies and takes a callback for anything it can't confirm, rather than guessing.
What does SEO cost for multiple stores?
Local SEO is $495 a month per location. Full SEO + AI Search covers your website and one location for $2,400 a month, and each extra location is $400. AI search optimization comes with the website plans at no extra cost.
Do I need a phone plan to get SEO?
No. SEO + AI Search is its own subscription. Most retailers run both, but you can start with either.
Why are calls capped at 2 minutes?
A customer going in circles with an AI has a worse time than one who gets a callback from a person. Lumi warns before the limit, closes the conversation, and hands anything unresolved to your store.
What If I Run Out Of Calls?
We don't. There's no per-minute charge and no surprise bill — your plan is a cap, not a meter. Starter's 100 minutes of talk time cover about 65 calls a month, and never fewer than 50, and you can see what you've used in your dashboard at any point. If you're regularly reaching it, that's a good problem — move up a plan and we'll handle the switch.

Give every store a front desk that never closes

Tell us about your stores, your hours and your busiest questions. We build it, and Lumi starts answering for every location.

For Business Owners

Running One Business?

Create your account, tell us how you work, and we build and test it before a customer ever sees it.

Create Your Account

For Groups And Agencies

Many Locations Or Clients?

One account across every location, brand or client, with custom limits and a dedicated team. Priced around what you need.

Talk To Us