LumiLink Loyalty For Shopify
Turn First Orders Into Regulars.
Points, VIP tiers and referrals your customers come back for, win-back emails timed to each customer, upsells that grow each order, and a report that shows the extra sales. Managed from your Shopify admin.
- From $99/mo
- Runs In Shopify Admin
- No Overage Fees
- Klaviyo
Rewards page and cart, LumiLink Loyalty
How It Works
01
Reward Every Order
Points on every purchase, VIP tiers with their own perks, birthday rewards and referrals. Members redeem in the cart, and their balance shows on your rewards page and in their account.
02
Bring Them Back
Each customer's usual time between orders is worked out from their history. Second-order and win-back emails go out before they drift, each with a single-use offer.
03
See What It Adds
A random group of members is held back from the extra features, so the report compares what members spend with and without them.
Loyalty And Retention
Two Jobs, One App
Loyalty gives customers a reason to come back. Retention asks them back at the right moment. Most stores run one and forget the other; LumiLink Loyalty does both from the same customer history.
A Reason To Choose You Again
How It Works
- Customers earn points on every order and on actions like signing up, birthdays and referrals
- Points turn into a discount they apply in the cart, with codes that only work on their account
- VIP tiers by spend add more points per dollar and perks such as free shipping
- Referral links give the friend a welcome code and the member points once the friend's order is paid
Why It Pays
Points they haven't spent and a tier they're close to are reasons to buy from you rather than the store one search result down.
Reaching Customers Before They Drift
How It Works
- Each customer's order cycle is learned from their past orders
- One-time buyers get a second-order email with a single-use code a few weeks after their first order
- Lapsed customers get up to three win-back emails, each offer a step bigger than the last
- Reorder reminders, streaks and challenges give regulars a reason to keep their rhythm
Why It Pays
Most stores pay to win a customer once. Retention is the part that asks them back at the moment they're most likely to say yes.
Compare
How LumiLink Loyalty Compares
Each column is the plan you'd need on that app for points, VIP tiers, referrals and Klaviyo. Growth adds retention emails, upsells and a report that measures them.
No overage fees
A clear monthly limit with alerts, never a surprise bill
Runs inside Shopify
Set it up and manage it from your Shopify admin, with our team a message away
Proof, not guesses
Growth measures extra sales against a held-back group
| Compare | LumiLink Core$99/mo | LumiLink Growth$149/mo | Joy Advanced$129/mo | Smile Growth$199/mo | Rivo ScaleFrom $49/mo |
|---|---|---|---|---|---|
| Orders included a month | 1,500 | 5,000 | 2,000 | 2,500 | 200 to 2,500 (price rises) |
| Going over the order limit | No overage fees. Alerts at 80, 90, 100% | No overage fees. Alerts at 80, 90, 100% | $10 per 100 orders | $20 per 100 orders | ✗ Not included or not listed |
| Setup help from the team | ✓ Included | ✓ Included | ✗ Not included or not listed | ✗ Not included or not listed | ✗ Not included or not listed |
| Points and rewards | ✓ Included | ✓ Included | ✓ Included | ✓ Included | ✓ Included |
| VIP tiers | ✓ Included | ✓ Included | ✓ Included | ✓ Included | Listed, plan not shown |
| Referrals | Unlimited | Unlimited | Unlimited | ✓ Included | ✗ Not included or not listed |
| Klaviyo | ✓ Included | ✓ Included | ✓ Included | ✓ Included | Basic |
| Redeem points in the cart | ✓ Included | ✓ Included | ✓ Included | At checkout | ✗ Not included or not listed |
| Product upsells with points | ✗ Not included or not listed | ✓ Included | ✗ Not included or not listed | ✗ Not included or not listed | ✗ Not included or not listed |
| More points for bigger orders | ✗ Not included or not listed | ✓ Included | ✗ Not included or not listed | ✗ Not included or not listed | ✗ Not included or not listed |
| Win-back and second-order emails | ✗ Not included or not listed | ✓ Included | ✗ Not included or not listed | ✗ Not included or not listed | ✗ Not included or not listed |
| Extra sales measured against a held-back group | ✗ Not included or not listed | ✓ Included | ✗ Not included or not listed | ROI reports | ✗ Not included or not listed |
Other apps' plans from their public pricing pages, checked October 2026: Joy, Smile, Rivo. ✗ means not included on that plan; for other apps, that their pricing page doesn't list it. Plans and prices change, so check theirs before you decide.
For Your Customers
What Your Customers Get
A program shoppers notice is one they use. Every piece sits where they already shop: on the product, in the cart, after checkout and in their account.
- Points on every order, shown on each product before they buy
- Rewards they can use in the cart, without hunting for a code
- Their balance, tier and rewards in their customer account
- Birthday points and VIP perks that grow with them
- A link to share, with a welcome code for their friend
- Games and challenges with real rewards, free to play
What’s Included
Built Into Your Store
Theme blocks in Shopify's editor, checkout and account blocks, and an admin inside Shopify.
Rewards Page And Launcher
A rewards page in your theme and a launcher on every page: balance, tier progress, the next reward, ways to earn and the referral link.
Points On Product Pages
Each product shows the points it earns, following the variant and quantity, with one tap to use a reward the shopper can afford.
Redeem In The Cart
Members turn points into a discount code without leaving the cart. Codes are single use and only work on their own account.
Checkout And Account Blocks
Points earned and the next reward on the thank-you page, and balance, tier and rewards in the customer account.
VIP Tiers With Perks
Tiers by spend, with extra points per dollar and automatic discounts such as free shipping for a tier and above.
Referrals
A personal link for every member. The friend gets a welcome code, and the member earns points once the friend's order is paid.
Upsells That Earn Points
Recommended products with bonus points, cart progress to free shipping, more points for bigger orders, and picks on the thank-you page.
Win-Back Emails
Second-order and win-back emails, each with a bigger single-use offer, sent through your own Klaviyo flows.
Campaigns, Challenges And Games
Double points for a weekend or a collection, challenges with badges and streaks, and a daily check-in, wheel and scratch card.
Klaviyo Built In
Tier changes, rewards ready, birthdays and more arrive in Klaviyo as events, with points and tier on each profile.
Bring Your Members
Import balances, tiers and birthdays from Smile, Yotpo, LoyaltyLion, Rivo, BON, Joy or a CSV, and export them whenever you want.
Managed Inside Shopify
Rewards, tiers, members, campaigns and results, all in your Shopify admin. Every change to a member is logged.
Setup
Set Up From Your Shopify Admin
No developer, no code to paste. You set the rules and place the blocks yourself, and our team is there if you want help.
Install It On Your Store
Add LumiLink Loyalty to your Shopify store. Everything else happens in your Shopify admin.
Set Your Rules
Choose how many points each dollar earns, your rewards, VIP tiers and their perks, referrals and birthday points.
Add It To Your Theme
A setup checklist opens Shopify's theme editor at each block: rewards page, launcher, product points and cart.
Bring Your Members, Then Launch
Import balances, tiers and birthdays from your current app, connect Klaviyo, and switch it on.
Pricing
LumiLink Loyalty Plans
Start with points, tiers and referrals on Core, or add retention emails and upsells on Growth. Prices are per Shopify store, per month, in US dollars. No overage fees.
Core
$99 / month
Up to 1,500 orders a month
Everything a points and VIP program needs, with your members carried over.
- Points, rewards and VIP tiers
- Unlimited referrals
- Birthday and anniversary rewards
- Rewards page, launcher and product points
- Redeem points in the cart
- Thank-you page and customer account blocks
- Bonus point campaigns
- Klaviyo events and profile sync
- Import members from your current app
Growth
Loyalty + Retention$149 / month
Up to 5,000 orders a month
Core, plus the features that grow each order and bring customers back, and a report that shows what they add.
- Everything in Core
- Pair it with: recommended products with points
- Cart progress to free shipping
- Thank-you page product picks
- Volume and bundle offers
- More points for bigger orders
- Second-order, win-back and reorder emails
- Challenges, badges and streaks
- Daily check-in, spin the wheel and scratch cards
- Extra sales measured against a held-back group
Enterprise
Custom
More than 5,000 orders a month, or several stores
A program built around your business, with the limits and setup to match.
- Everything in Growth
- An order limit set for your volume
- Several stores on one agreement
- Help designing rewards, tiers and campaigns
- Help importing members from any app
- A direct line to our team
Order limits are monthly. We email you and show a banner at 80%, 90% and 100%; past the limit, orders stop earning points until the next month or an upgrade, and you're never billed extra. Prices exclude taxes.
Switching
Bring Your Members With You
Moving from Smile, Yotpo, LoyaltyLion, Rivo, BON or Joy? Import your members' balances, tiers and birthdays before you switch, so nobody loses a point. If anything doesn't match, our team can help.
Plan Your SwitchGuides
Loyalty And Retention, Explained
Customer Retention vs Loyalty: What Online Stores Need From Each
Loyalty gives customers a reason to come back; retention asks them back at the right time. How each works, and how to run both on Shopify.
Read the guide →
How to Tell Whether Your Loyalty Program Is Working
Members always look like your best customers. A held-back group shows what the program itself adds, and how to read estimates honestly.
Read the guide →
How to Set Up a Shopify Loyalty Program That Pays for Itself
Choose a points rate, a first reward, VIP tiers and referral rules that bring customers back without giving away your margin, with a worked example.
Read the guide →
Questions
What People Ask About LumiLink Loyalty
- Is There A Free Plan?
- No. Plans are paid monthly, per store, with no overage fees and no long contract.
- How Do I Set It Up?
- From your Shopify admin: set your points, rewards and tiers, then follow the setup checklist to add each block in Shopify's theme editor. If you get stuck or want a second pair of eyes, our team can help.
- Can I Keep My Members' Points From Another App?
- Yes. Export your members from Smile, Yotpo, LoyaltyLion, Rivo, BON or Joy and import the file: balances, tiers and birthdays carry over, and members who haven't shopped with you yet get their points when they sign up. If anything doesn't match, our team can help.
- What Happens If I Reach My Order Limit?
- There are no overage fees. Your program keeps running: members still see their balance and redeem rewards. Orders past the monthly limit (1,500 on Core, 5,000 on Growth) are recorded but don't earn points until the next month or until you move up a plan. We email you and show a red banner at 80%, 90% and 100% of the limit, so it never catches you by surprise.
- What's The Difference Between Loyalty And Retention?
- Loyalty gives customers a reason to choose you again: points, tiers and referrals. Retention reaches out at the right time: second-order and win-back emails timed to each customer's own order cycle. Core covers loyalty; Growth adds retention and the upsells.
- How Are The Extra Sales Measured?
- On Growth, about one member in ten is held back from the extra features (upsells, bonus campaigns, games and win-back emails). They still earn and redeem points as normal. The report compares what both groups spend, so you see the difference those features make, not the sales that would have happened anyway. Figures marked as estimates are projections, not guaranteed results.
- Does It Work With Klaviyo?
- Yes, on every plan. Loyalty events and profile properties flow into your Klaviyo account for your own emails and flows.
- Do I Need Shopify?
- Yes. LumiLink Loyalty is a Shopify app: it reads your orders and customers from Shopify and adds its blocks to your Shopify theme, checkout and customer accounts.
- Who Owns My Customers' Data?
- You do. We use it only to run your program, never sell it, and delete it when you uninstall. You can export your members at any time.
Ready When You Are
Tell us about your store and we'll send your install link. Bring your current members with you.